Posted March 26, 20241 yr Moderator Good article about Division Street. Worth the read. "they do what they need to do," a collective leader in the Pac-12 previously told On3 said. "They don't need to build a social media brand around it. They don't need to be as public-facing as a lot of us feel like we need to. They just don't have any of those needs. They just get to operate in the shadows and take their kids to Nike. It's almost like they're in a different category." The Oregon-driven NIL collective has partnered with the University of Oregon to release the “University of Oregon” Air Max 1 on Tuesday. A unique piece of memorabilia for Ducks fans, the sneakers are expected to be available exclusively through GOAT with more details to come. Similar to other Division Street products, proceeds from sales will go back to Oregon athletes, making the sneakers even more unique. The collective has previously dropped exclusive Air Jordan 8s, a Dunk Low and an Air Force 1 Low. Last March, the organization released player edition Air Huaraches to celebrate the first anniversary of the Flying Formations NFT launch. Ducks of a Feather has also become Division Street’s apparel line. In a sneak peek on Instagram, the “University of Oregon” Air Max 1s are different than the typical bright orange and yellow. Instead, the sneakers are duck-inspired, featuring earth tones and an antique feel. The shoe also has an Oregon hangtag and the motto “Once a duck, always a duck” is sewn on the heel. Oregon, Division Street partner to release 'University of Oregon' Air Max 1 for NIL WWW.ON3.COM Division Street is back to turning heads in the NIL and sneaker space, this time with anticipation of the "University of Oregon" Air Max 1.
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