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Thursday Night Football: Network vs Streaming...Impacts to Conference?

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Posted
  • Moderator

The Pac-12 needs to take a look at these numbers when doing their new media deal. In 2021, Thursday Night Football was network, some streaming, and local stations. The 2022 numbers reflect streaming and some local stations. The drop off from 2021 to 2022 was 41%. That is huge and I think indicative of the market right now. 

 

I think the Pac-12 needs eyeballs on their games. A media deal concentrating on streaming may be bad for the health of the conference long term and that's the last thing we need. Oregon as a team needs to be seen for the brand and recruiting to be successful. What do you think?

 

 

 

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