State Farm Logos Added To Autzen Turf...What Does it MEAN?

Additional revenue from licensing deals with the CFP, is another revenue source split within the conference.  It appears that State Farm logos are being added to Autzen in case we lose the B1G Championship game, and host a first round.

I do not know what the sponsorship amount is yet, but it must be sizable, thus the thread about our new B1G revenue has yet another piece where the amount is unknown.

I just know it would be much more

than if we'd stayed put...