A couple of blurbs from Football Scoop.  The first is about Ohio State claiming the #1 ranking in NIL deals and includes the following

 

We knew in August, for example, that the average NIL deal for a Division I athlete was $471, with a median of $35. A handful of big deals pushed the marketplace upward; the median deal at the FBS level was just $5 more than the median deal at the Division III level.

 

$471 average?  $35 median?  Although unclear if the amounts are monthly or annual, cumulative or per deal, it still pales in comparison to the monthly stipend included with a scholarship.

 

https://footballscoop.com/news/ohio-state-nil-earnings

 

The second is from last fall and deals with Quinn Ewers getting over a million dollars before he played a snap of college football.  Obviously that deal pushed Ohio State to the top of the NIL rankings.  It would be interesting to see a follow-up now that Ewers has transferred to Texas. 

 

I hope he set aside a tidy sum to pay taxes.  I'm not going to try to calculate Federal tax (are they required to pay FICA on endorsements in addition to income tax?) but a quick glance at State of Ohio rates puts his bill over $40,000 if he got the full amount reported.

 

https://footballscoop.com/news/quinn-ewers-million-dollar-autograph-nil-deal

Thanks for the link. and post. Lots of good information about NIL money. Still wondering why the NCAA narcs are looking at us and Nike. Sure screams hypocrisy.